Yo Factor: A Frozen Yogurt Treat

By Dawn Straccia

The other night I had gone to the Grand Opening of this upscale, decorated with a very mod design, and highly innovative self serve Frozen Yogurt Shop. Located in Toms River in a newly built strip mall and next to a grand movie theater that will take you back in time with the ticket booth on the outside combined with the technology of today and the array of lights that surround it.

As I pulled up and parked I had automatically seen the sign hanging over the shop "Yo Factor" just the name alone would grab you and make you wonder in curiousness. As I was walking towards the store I seen through the windows that this was going to be an experience. My eyes were drawn directly to the Lime Green and White lights in the shape of spheres that were hanging in a staggered pattern inside. As I passed through the entrance you automatically are hit with the beautiful vibrant colors that surround you, the white mod couches along the wall, the bar like seating area looking out the large glass plate windows towards the movie theater, and the white Formica and Chrome Ice Cream tables in the middle.

"Yo Factor" is a Frozen Yogurt treat like no other. With choices that range from Purely Chocolate, Pistachio, NY Cheesecake, Red Velvet Cake, Cake Batter, Peanut Butter, and Mango Sorbet just to name a few. To the many toppings from Fresh Fruit like Mango, Cantaloupe, Kiwi, Pineapple, Raspberries, Blueberries, Blackberries to the gooey toppings of Caramel, Hot Fudge, Chocolate Syrup, Marshmallow etc. and then the array of Gummy Bears, Chocolate Chips, Cheesecake Bites, Granola, and many, many more all topped off with Whipped Cream and a Cherry if you choose.

The concept here is you can fill your cup up, whatever size with a little or a lot of this frozen yogurt delight and then top it with one or many of the toppings that is offered at a set price per ounce. Great idea!! You do not want to pass this place by. With the combination of high quality, great tasting Frozen Yogurt and the innovative, welcoming and very uplifting decor you will find yourself going back over and over for more...

Yo Factor
Route 37 West Orchard Plaza
Toms River, New Jersey